About Harbor Web Design

We create compelling web sites. Well versed in both design theory and web technology, Harbor Web Design creates business solutions of elegance, simplicity and creativity. By providing professional, personalized service that responds to the individual needs of each of our clients, we forge a collaborative path that leads to success. We work with a variety of clients, from small businesses to non-profit organizations, and have been delivering clean and productive web site solutions, veteran owned and operated since 1998.

Web Design In Muskegon & Grand Haven

Harbor Web Design is founded here in West Michigan - and this is the area we serve. Don't waste your money by sending it to another state or even another country by using a template service, you already know you get what you pay for. We listen to our client's situation and unique needs and find solutions to problems. We ask questions, learn about your business, we isolate the key components of your business, and present to your customers the essence of who you are and what you do. A thorough understanding of future goals is paramount while creating a web presence. We deliver on promises made, our business solutions are characterized by thoughtfulness and consideration, to create content, form and function. We create interactions consistent with site goals, and define media and site structure whose navigation reflects and reveals it's content and easy to use. These website services produce results for much less than your typical template services that only care about their paycheck and a quick score; at Harbor Web Design, we are concerned about your success and customer satisfaction - we are interested in long term relationships.

Not a WordPress template service

We listen to our client's situation and unique needs and find solutions to problems. We ask questions, learn about your business, we isolate the key components of your business, and present to your customers the essence of who you are and what you do. A thorough understanding of future goals is paramount while creating a web presence. We deliver on promises made, our business solutions are characterized by thoughtfulness and consideration, to create content, form and function. We create interactions consistent with site goals, and define media and site structure whose navigation reflects and reveals it's content and easy to use.

We help organizations communicate who they are, what they do and how they are unique. We are dedicated to helping clients discover, create and implement powerful business solutions.

It is essential to define the purpose of the website as one of the first steps in the planning process. A purpose statement should show focus based on what the website will accomplish and what the users will get from it. A clearly defined purpose will help the rest of the planning process as the audience is identified and the content of the site is developed. Setting short and long term goals for the website will help make the purpose clear and plan for the future when expansion, modification, and improvement will take place. Setting a goal practices and measurable objectives should be identified to track the progress of the site and determine success.

Defining the audience is a key step in the website planning process. The audience is the group of people who are expected to visit your website – the market being targeted. These people will be viewing the website for a specific reason and it is important to know exactly what they are looking for when they visit the site. A clearly defined purpose or goal of the site as well as an understanding of what visitors want to do or feel when they come to your site will help to identify the target audience. Upon considering who is most likely to need or use the content, a list of characteristics common to the users such as: Audience Characteristics, Information Preferences, Computer Specifications, Web Experience.

HarborWeb Design - Better Web Design

Taking into account the characteristics of the audience will allow an effective website to be created that will deliver the desired content to the target audience.

Content evaluation and organization requires that the purpose of the website be clearly defined. Collecting a list of the necessary content then organizing it according to the audience's needs is a key step in website planning. In the process of gathering the content being offered, any items that do not support the defined purpose or accomplish target audience objectives should be removed. It is a good idea to test the content and purpose on a focus group and compare the offerings to the audience needs. The next step is to organize the basic information structure by categorizing the content and organizing it according to user needs. Each category should be named with a concise and descriptive title that will become a link on the website. Planning for the site's content ensures that the wants or needs of the target audience and the purpose of the site will be fulfilled.